Rosaluna Mezcal Joven is produced in Santiago Matatlan, the “World Capital of Mezcal”, in Oaxaca by siblings JJ and Frida Méndez León Jiménez.
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|Mezcalero:||Juan Jose Mendez|
About this mezcal
Rosaluna Mezcal Joven is produced in Santiago Matatlan, the “capital of mezcal”, in Oaxaca by siblings JJ and Frida Méndez León Jiménez. Their family has been crafting mezcal for over six generations in the hills of Oaxaca. Rosaluna is a “single-estate” mezcal operation; they grow their own agave plants and then harvest, cook, ferment, distill and bottle Rosaluna from start to finish.
Rosaluna is the brainchild of an American foursome including Freddie Martignetti, an investor and adviser, entrepreneur Pepe Mireles, Terry Lee – former COO at underwear subscription brand, MeUndies, and Nate Brown, a creative director best known for his work with superstars Jay-Z, Drake and Beyoncé.
The brand is carbon neutral, meaning they calculate their carbon emissions every year and pay for those offsets.
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